1 – It just works.
2 – The camera is ace.
3 – Video capture is fantastic
4 – The podcast app is excellent and I use it every day
5 – I use the email app every day
6 – There are lots of other apps that I use
7 – Lightroom Mobile gives me my images wherever I go with all the Lightroom edits
8 – It has very good battery life
9 – The quality of the screen is astounding for a phone.
10 – It syncs with my iPad pro seamlessly
I could go on. But I did say 10 reasons.